What the hell have I done?

I was approached by RGU to outline what agencies are looking for in a creative person.

In an aim to help the young people of tomorrow, it got me thinking.

Maybe take a step back.

What would be really helpful to the creatives of tomorrow?

How can I give them honest advice?

So after a Google call with Jacob Adair, who was creating a film to inspire and guide students, we decided on a route to take – I’d outline my own career path.

It’s an interesting one, with a few twists and turns.

Experiences are the most unique things you can have. You learn from them. They shape you. Is AI ever going to have the same experience as you? Nope. That’s what can help ensure real people create work that’s from a unique perspective. Look at the career history of the likes of Neil French. Matador. Rock band manager. Bouncer. See?

I’m hoping it won’t be a faceless, uninspiring film, with someone pontificating about student career journeys, outlining the qualities needed for young people to arrive at the first rung of the career ladder. Instead, it’s little old me, pontificating about how I got here.

It’s from experience. And it’s pretty Frank. I’d like to say it’s direct, but there are various meanderings. And in my opinion, for what it’s worth, that’s a good thing.

If my inane ramblings resemble any sort of point, it’s simply this. If I can do it, well….there’s certainly hope for you.