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4 Types of Creative Content to Boost Your Social Media Performance

It’s easy to get stuck in a rut with social media marketing. After writing social media again and again, it can start to feel a little stale.

Haley Martin

FR Blog - 10 tips to build a content strategy - 843617064

10 Tips to Build a Content Strategy to Grow Your Business

Content marketing can be a powerful tool to grow your business. After all, it’s highly likely to be your first impression to the customer. Below are 10 tips for a content strategy that will better connect with your customers.

Haley Martin

tetris bricks

4 Low-Cost Ways to Increase Traffic to Your Website

Website visits affect lead generation, conversions and sales, so it’s no wonder why companies are constantly seeking new ways to generate more traffic.

Haley Martin

GettyImages-904146808

Five technology innovations that have transformed offshore industries

The first offshore mobile drilling platform was constructed in 1949 in just 20 feet of water. Exactly 70 years later, Total is expected to drill 3,600 meters (11,811 feet) later this year, setting a new record.

Haley Martin

OTC Houston

Going the distance with OTC Houston

Over the years, OTC Houston has become one of the largest oil and gas exhibitions in the world. To celebrate this year's theme, "going the distance," we're taking a look back at how far OTC has come over the last 50 years, and how that has had a

Haley Martin

Stakeholders around a table

How a Creative Marketing Agency Functions Like the Oil and Gas Industry

One has a focus on the messy world of the exploration and production of hydrocarbons, and involves heavy engineering and geology, machinery, tubes and pipes. The other specializes in branding, the digital world, SEO and media. Some people may assume

Haley Martin