Are we on the first page of Google? Have we made it to the top? How do we get there? Is our SEO strategy working? Does our digital marketing strategy convert to sales? These are all questions that we are asked on a regular basis. But do you actually
Michael Madden
Recent debates have placed the climate change challenge at the front and centre of the international news agenda as organisations around the world re-examine their strategies in the context of reducing greenhouse gas (GHG) emissions.
Andrew Bradshaw
Planning to make an announcement at a trade show? Showcasing a cool new product? Got a story to tell? Here are our top tips to arrange media meets at your trade show booth.
Debbie Ho
Oil and Gas Asia is fast approaching. So ahead of this years show we have pulled together some quick facts about the event. Read on and get prepared for this years show.
Foo Sue Xia
The dust has just settled on the 50th annual OTC conference and exhibition in Houston and there was much more debate on where the show, and the industry, sees itself in the future.
Whether you are attending OTC for the first time, or are an OTC veteran, you know from the moment you enter the showroom floor that your primary challenge is to rise above the noise (literally and figuratively). With tens of thousands of oil and gas
Chris Wolf
The conference and exhibition season for the oil and gas industry gets underway in earnest at the beginning of May with the Offshore Technology Conference, known as OTC, held in Houston.
The only thing worse than having no sales team, is having a poorly briefed one, because they won’t make you any money, but they will cost you.
Over the years, OTC Houston has become one of the largest oil and gas exhibitions in the world. To celebrate this year's theme, "going the distance," we're taking a look back at how far OTC has come over the last 50 years, and how that has had a
Haley Martin
The recent downturn in oil (which we appear to have moved away from, thankfully) and the rise in renewables have prompted may people over the past few years to consider the synergies between both industries.