If you are involved in digital marketing or have ever worked with a digital agency then you’ve likely heard the term SEO or search engine optimisation. But, that doesn’t mean you understand what it is, why it is important or how to do it successfully.
Fifth Ring
At Fifth Ring we fully understand the energy industry. We comprehend the cyclical nature of boom and bust. We’ve helped our clients communicate out of downturns and maximised their visibility during upturns. But we’ve never known a time as crazy as this. And neither has the industry.
Andrew Bradshaw
Much like driving, most of us probably like to think we’re above average when it comes to negotiating. After all, negotiations are an essential part of business and many of us do it every day with our customers, suppliers, partners and even
Stevie Brown
What if I told you that IKEA’s top selling product isn’t a piece of furniture? It is a meatball…
However bad a situation might be, people will often look for the positives.
Businesses have to find different ways of connecting with the market. So how will you do it? And how can you prove that marketing in uncertain times is an investment into the pipeline and not a cost to be cut?
Leanne Donald
Times are challenging for many businesses right now. The focus is on cost once again. That means every penny that you spend on PR has to work. And you have to be able to show the value that your activity brings to your business. Here are a few tips
Over the last 3 months, I have had the pleasure of interning alongside the PR team here at Fifth Ring, Aberdeen. Fifth Ring is a global B2B marketing agency which provides a wide range of specialist services. Therefore, I have not only obtained
Amy Reid
COVID-19 is no doubt changing our way of life and daily routines. By now, almost all companies in Singapore have joined the work-from-home (WFH) movement as part of stricter safe distancing measures in place.
Amnah Senen
At this time of year, marketers in the oil and gas industry around the world are usually busy channelling all their attention into one activity – the annual Offshore Technology Conference in Houston, Texas. So what if you can't go?
